Ma told reporters, local design, the local production, local sales trinity, ghd australia is the ultimate goal of internationalization strategy. In Europe, GHD take from low to high three-steps strategy, the key lies in the establishment of previous sales and service network, has factories in Italy and in eastern Europe and other regions construction plan new assembly plant, the future will also establish independent European research and development center.
At present, ghd hair straightener has set up a file in the kingdom Italian established European sales headquarters, and in Britain, France, Germany and Spain in set up branch, the sales range covers the whole of Europe. Each company employees are their local people give priority to, such as Germany branch and employees are German 14 men, they also bear the main reception of the fair GHD and interpretation of the work. GHD in Europe market sales business, it also contains white electricity, black electric and mobile phone all products, etc.
Ma said, production and sales into a series of product range, is not only the great advantage of their ghd group, but also in Europe a local brand the important condition. Although at present the GHD is not implemented complete local production, the local design, but GHD has been insisting best for European consumers spending habits provide adapt themselves to the localization of the products.
http://shop.ghdaustraliahair-straightenero.com/